Email Logo is inserted into the header and footer of a transactional email message. Similarly to the Store Logo, the Email Logo is also one of the best ways for the audience to identify your brand easily and at same time, your store becomes more reliable to the visitors. Therefore, right after installing Magento 2 successfully, the very first thing to do is replacing the Magento 2 Default Logo with your own one. If you send emails to spam boxes, you should enable SMTP. In this tutorial, you can find detailed tips and guides on how to set an email logo for your Magento 2 store.

In the previous topic, we discussed how to Configure Sales Email, and today you can follow these steps to configure Payment Failed Email, a notification email that is auto-sent to the recipients. This message informs the failure of the payment method when customers experience it in the checkout process. To make sure it is sent to customers’ inbox, you should enable SMTP.

When an order is created, online stores need to send a sales email or order confirmation to their customers automatically, and this can be done with ease via configuration in Magento 2. You can have an overview of configuring the Sales Emails from the topic: Change Store Email Addresses, but in this tutorial, I will give you the detailed guides to setup the sales emails in Magento 2. To make sure it is sent to customers’ inboxes, you should enable SMTP.

Transactional Email is the short message that is sent by the system as a response to customer’s activities on your site while a default template for the body content is supported and associated with the header and footer template for a completed email. Especially, because the format of the content is HTML and CSS, it is flexible to customize the email template for Magento 2 store to fit with each website or each store view. It is easty to customize by inserting variables and saving it in the backend, your custom email template will be available to use. To make sure it is sent to customers’ inbox, you should enable SMTP.

Email Template List includes a variety of customizable templates while each template is corresponding to different activities such as Customer Account, Customer Activity, Newsletters, Promotions, etc.

Follow this post to learn how to change Customer Address Template in Invoices, Shipments, credit memo PDF in Magento 2. The address template will determine the format of customer address including billing address, shipping address and customer address information that are shown in customer accounts.

In this post, you will be instructed how to add Order ID and Customer IP Address in Invoice in Magento 2. The order ID and customer IP address will be shown in the header of sales documents like invoice, shipment and credit memo. Just follow the simple guide to allow displaying Order ID and Customer IP in your sale documents.

In this post, I would like to introduce how to create or change Magento 2 PDF Invoice Logo. As for Magento 2 Invoice, the default template is not beautiful with default logo from Magento. You should use your business logo to replace it and show on invoice to brand your business.

Configuring Newsletter in the backend is required if you want to create newsletters for your site. Newsletters are important documents to inform clients regularly of your store’s activities particularly as promotions, discounts or loyalty programs. It also is an effective method to communicate with your customers in a personalized approach. Thanks to that, you can attract new customers and recall current ones about the brand. Thus, setting up newsletters is the perfect step for customer loyalty.

In Magento 2, you can manage effectively the subscription list. You can view all subscribers, take action as changing status to unsubscribe and even deleting the marked subscriber if necessary. Whenever customers request to unsubscribe your email, you should take action in a short period of time to satisfy them, if not that may make your customers unhappy and build negative perspectives on your site.

To make your newsletters in the best practice, Magento 2 allows store admins to configure the newsletter settings and create a newsletter template. In the last topic, you have learnt about How to confifure Newsletter in Magento 2, and today, I will show you the steps to create the great newsletter template.

With Magento 2, you can send the newsletter to customer groups in the manual way after creating the newsletters based on the newsletter configuration and the newsletter template. Are you ready to send them to the subcribers in the exact time as you need?

Magento 2 RSS is important in transferring the latest content to your subscribers in case there are any updates. They no longer have to go to your store and check for themselves, which helps improve their experience and creates long-term engagement. Today’s post will explain what RSS Feeds is, how many types there are, and how to configure Magento 2 RSS Feeds in the simplest way. Magento 2 RSS: New products, Special Products, Coupons, Categories in Magento 2 What is RSS Feeds in Magento 2 Types of RSS Feeds Why need to setup RSS feeds for Magento 3 Steps to configure RSS feeds for Magento 2 Step 1: Log in to your Magento 2 backend Step 2: Configure RSS feed Step 3: Save configurations and check result Final words